Socrates mentored Plato, who mentored Aristotle, the father of science. Study any great success and you’ll discover they had more than a mentor. They had the right mentor. A young Steve Jobs wanted to sell his typewriter. He accidentally walked into the apartment of Robert Friedland. A friendship resulted that helped Jobs overcome an introverted personality and free […]
Craft a portfolio for the job you really want.
August 14, 2017 by Bart Cleveland UncategorizedYou know that place you dream of working; the one that does such great stuff that everyone wants to work there? If you want to dramatically improve your chances of getting an interview, you have to craft a compelling narrative with your portfolio, and make sure that every included piece speaks to your strengths. 1. Make it a page-turner. Your […]
Is Advertising Stacking the Deck Against Itself?
August 9, 2017 by Bart Cleveland UncategorizedWithout a doubt, this is the most exciting time in the history of advertising. The digital age has greatly increased the potential for creative innovation, but the digital revolution has also brought a new complexity to what we do. With consumers now in control of what communication they receive, and when and how they receive […]
How to Have an Above-Average Career When You’re Average
July 24, 2017 by Bart Cleveland Career Advice Career ImprovementCountless athletes who were average on paper ended up in their sport’s hall of fame. Drafted in the late rounds, if drafted at all, many attended small colleges with even smaller sports programs. They defied the odds, overcame skeptics, and forged legacies. Tom Brady, the quarterback of the New England Patriots, is a relevant example. […]
How Young Professionals Break the Millennial Mold
July 17, 2017 by Bart Cleveland UncategorizedWhether it fits or not, we all get grouped into a stereotype. When it happens, and you pay the consequence for someone else’s behavior, it’s pretty demoralizing. But you don’t have to be the scapegoat, particularly if you’re a Millennial. Online career network Beyond.com did a survey to contrast perceptions between young job seekers and […]